Debra Shinn is an experienced hospitality professional with a refined focus on luxury operations, service excellence, and strategic planning. With a proven track record in high-end hotel environments, Debra has led the development of comprehensive training programs, operational checklists, and employee engagement tools tailored to the unique needs of 5-star properties. Her work reflects a deep understanding of both front-line service standards and the organizational systems that sustain excellence.

CORE STRENGTHS:

• Luxury Standards & Housekeeping Leadership: Expertise in training, assessing, and elevating staff performance at every level — from room attendants to executive housekeeping.
• Professional Documentation & Systems: Creator of high-quality tools including SOPs, audits, surveys, time trackers, and guest-facing communications.
• Strategic Community Engagement: Skilled in navigating public-private dynamics, advocating for hospitality development while being sensitive to local needs and political landscapes.
• Operational Efficiency & Training: Known for turning complex operations into actionable, easy-to-follow plans that promote consistency, accountability, and pride in service.

APPROACH & VALUES

Debra brings a rare balance of elegance and practicality to her work. Whether designing a room checklist or crafting a message to city leadership, she leads with clarity, empathy, and intention. Her mindset is service-driven, with a constant eye toward enhancing both the guest experience and the well-being of hospitality staff.

CURRENT FOCUS

• Staff training program development
• Employee housing and engagement strategies
• Community-aligned growth initiatives
• Operational audits and guest experience improvements